A recent study shows that advertising for Camel No. which was introduced in 2007 appealed to…teenage girls. Can’t imagine why. These advertisers think they’re being sneaky…but we’re not buying it, are we??? I mean, who did they think they were kidding when they came out with a pink cigarette box using girly fonts and flowers [...]
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Photo Retouching: Take another little piece of my… Dr. Robyn Silverman Retouching by J. Pimentel As we continue to discuss, photo retouching is the norm in a society that values flawlessness. Even though they’re muttering “be yourself” out of one side of their mouths, they are ready with digital diet pills in the other. Who [...]
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Dr. Robyn Silverman The advertisers have been more and more relentless these days. Everywhere you look, we’re told we’re not good enough. Girls. Boys. Men. Women. Really, nobody is safe. While it’s typical for advertisers to target their audience by advertising on the “right” web pages, the “optimal” radio stations, and the “correct” TV channels, [...]
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Just got back from visiting my Mom in NJ–I found this ad while reading the paper when I was there and had to scan it for all of you. I had a visceral reaction– ugh. Lose a dress size– be happy? Don’t just survive your diet– enjoy it? What do you think? Does happiness really [...]
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This Youtube, featured on colleague, Kate Harding’s blog, made me laugh so hard I just needed to share it with all of you. As you know, branding and advertising is a huge part of our culture. We have been made painfully aware of the stereotyping, photo retouching, skinny model using world of press that often [...]
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